LinkedIn’s New Focused Inbox Surfaces More Appropriate Messages

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LinkedIn is updating its messaging experience with a new ‘Focused Inbox,’ which intends to cut down on spam and surface more relevant messages.

The next time you login to LinkedIn and open your inbox you’ll see a notice welcoming you to “Try Focused Inbox.”

Credit: LinkedIn

Clicking the button shown above will automatically filter your messages into 2 tabs.

Focused Inbox uses AI to recognize crucial messages, which it filters into the ‘Focused’ tab while the rest are sent to the ‘Other’ tab.

Considering there’s an AI component included it may take time for LinkedIn to discover your inbox preferences.

You’ll have the option to move messages between tabs, or revert back to the traditional messaging experience if you do not delight in the Focused Inbox.

LinkedIn is making this change in uptick in direct messaging, which the business says is up 20% compared to last year.

In an e-mail, a LinkedIn representative states:

“This feature is the most recent in a series of improvements we have actually made to assist members have more efficient conversations and connect to opportunities through LinkedIn messaging. With conversations up nearly 20 percent considering that in 2015, we’re seeing more experts on LinkedIn are turning to messaging to connect and engage with each other.”

LinkedIn’s Focused Inbox is now available around the world to all users.

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